/01 September 2022
For those that are new here, or if you hadn’t already noticed, we have launched our new website! It’s bold, it’s modern, and we are really proud of it.
It has been a few months in the making, and we couldn’t be more excited to show it to everyone. It is important to us here at Alsico, that as we innovate the fabric technology of our products and advance our services, we ensure that the sophistication of the website elevates in tandem.
Not only have we streamlined the site in terms of its design, we have also been working to sharpen the navigation and functionality, aiming for a better user experience to everyone that encounters our site. The new navigation system now allows users to search garments based on gender, function, material and brand. We feel the site improvements give a much stronger identity to our 4 brands, Alsico Originals, Alsico Protect, Alsi-Flex, and our health care division Meltemi.
Part of the website renovations aim to unify Alsico UK with the rest of the Alsico group and to bring them in line with each other visually. This involved branding everything in a strong red colour, mirroring the dot in the ‘i’ of Alsico. It also ensures the type font remains consistent with the group website, and stays consistent throughout our new Alsico site itself. The site now really does feel like part of the wider group dynamic.
In terms of functionality, you will notice that the embroidery process is simpler and slicker, and the checkout process is now more in line with newer ecommerce styles across the web.
Thank you for your continued custom, we hope you enjoy using our new website!
Broswe Alsico Workwear UK here.